DYS Design Your Slabs: the power of decoration for unique, customised spaces

Design, rivestimenti, Technology,

Porcelain Tile,

Grandi formati, Interior Design, decori, dys - design your slabs,

Following the most refined design trends and taking advantage of the innovations of high-tech ceramic, DYS or Design Your Slabs is a digital service giving concrete form to original decorating ideas applicable to materials with a great variety of different surfaces and sizes. Eclectic and versatile, DYS creates distinctive graphic elements in pursuit of creativity and the utmost customisation, ideal for residential projects and for public and community spaces

DYS Design Your Slabs: the power of decoration for unique, customised spaces
Having been set aside for several decades in favour of contemporary design with a preference for minimalism, decoration is now making a comeback.
The architectural movements of the twentieth century, such as the modern and contemporary styles, rarely had room for ornamentation: a stylistic orientation that was too varied to align with precise rules and standardised modules.
But every movement is the product of its age, and must be viewed in the context of the time in history at which it is born and develops: we are now living in a time in history in which the image prevails in our society and our daily lives. 

As a catalyst of people’s needs and tastes, design intercepts and reinterprets this new desire to decorate contemporary spaces with images, also in response to the growing demand for customisation of spaces at will.
Decoration, with its innate properties and the perceptions it conveys, easily combines the need to communicate one’s own distinctive character with the desire to create spaces representing the present and our need to express ourselves in images. And this is where surfaces can play a key role as the predominant aesthetic component of various spaces, from flooring to wall coverings, countertops and furnishings.
The Iris Ceramica Group has been in the front lines of design for more than sixty years now, offering trendy proposals and new-generation materials that take advantage of all the potential of high-tech ceramic with the DYS Design Your Slabs on-demand decoration service made available by the Group’s many brands.
This innovative digital printing system offers an opportunity to produce any kind of image on high-tech ceramic slabs, making your own inspiration and creativity the focus of the design and fully implementing the concept of customisation.
DYS can be applied to all kinds of surfaces, of all sizes: "from large slabs, to obtain eye-catching visual continuity, to smaller variants, ideal for creating beautiful aesthetic compositions".
The gallery illustrates the many possibilities offered by this innovative system expressing users’ personalities and tastes through the choice of images. 
Landscapes, flowers, plants, abstract and artistic geometric shapes can be reproduced using the DYS Design Your Slabs method to make a unique mark on homes, shops and public facilities.
Examples include shopping centres, boutiques, offices, wellness centres and gyms, as well as restaurants and entertainment venues and public and community facilities, such as airports and metro or railway stations, where attractive signage can be created. The potential applications of DYS also include urban design, becoming “a new form of visual communication between homes, neighbourhoods and cities".
In addition to the innate strength and compactness of porcelain made by the Iris Ceramica Group, Design Your Slabs offers three different technical solutions. Customised graphics covering the ceramic material may be “applied transparently over its surface, or the exclusive luxury system employing metallic inks offering outstanding aesthetic performance can be used to cover the slabs or as a transparent addition”. Thus DYS represents an outstanding proposal for design in 2022, eclectic, original and made to measure.

Marco Privato


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