New corporate identity for SpazioFMG

Luca Molinari, Paolo Schianchi,


Companies, Gallery, Factories, Sport & Wellness,


New corporate identity projects for SpazioFMG developed by students in the Brand Management and Corporate Identity LAB programme organised by Dr. Michela Carlini as part of IUSVE’s Master's Programme in Creativity and Communication Design have been presented on the premises of Iris Ceramica e FMG fabbrica marmi e graniti.

New corporate identity for SpazioFMG

SpazioFMGperl'Architettura, the cultural gallery operated by Iris Ceramica and FMG fabbrica marmi e graniti in Milan, is preparing for Expo Milano 2015 with a new image.
The restyling of the showroom presented in October 2014 for the exhibition of winning projects in the Next Landmark 2014 contest is now being followed by development of a new corporate identity for the gallery’s exhibition catalogues, multimedia communications and displays.
Students from IUSVE’s Brand Management and Corporate Identity LAB organised by Dr. Michela Carlini addressed various concrete issues involved in image and communications in a cultural gallery.

The students’ work was presented on January 29 on the premises of the Fiandre Group, and the best projects will be selected in the presence of the Group’s marketing staff, critic Luca Molinari (scientific editor of Abitare and exhibition curator at SpazioFMG per l'architettura) and Paolo Schianchi (gallery manager at SpazioFMG per l'Architettura and floornature.com editor-in-chief.)


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