Turin National Automobile Museum

The new National Automobile Museum in Turin is all about the indissoluble link between the history of the automobile and the history of society and culture, in an exhibition divided into 30 sections. The museum building is designed by Cino Zucchi Architetti, winner of the design competition held in 2004-2005 for renovation and expansion of the museum building. In the installations by set designer Francois Cofino, materials, lighting and audiovisual technologies work together to produce a synthesis between scientific requirements and spectacular effects. Each room in the museum addresses a particular issue or well-defined period in history, allowing visitors to admire vintage cars including rare specimens such as a 1903 Florentia. The exhibition begins with the “Genesis”, that is, the intuitions the preceded the invention of the automobile, and concludes with “Design”, a keyword in today’s automobile industry, presenting some outstanding examples of automobile design (such as the Lancia 1930 Lambda Torpedo, the 1964 Abarth 2400 coupe Allemano, or the 1982 Ferrari 208 GTB turbo) as well as interviews with prominent designers.

by Agnese Bifulco

Building design: Cino Zucchi
Installation design: Francois Confino
Location: Turin, Italy
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