
Porcelaingres is celebrating its 10th anniversary with a new look for the company’s showroom at the headquarters of the GranitiFiandre Group in Catellarano, Reggio Emilia, Italy.
After opening its Berlin showroom for architects, the German brand’s evolution since 2003 can also be experienced right here in Italy with a renovated 500 square metre showroom.
Radically transformed by the PG staff, the showroom communicates about ceramics in a new way in a hybrid space in which the spotlight is on the material itself, underlining the design choices made to ensure that the whole display area is multifunctional. The space is now ready to receive the company’s guests in a casual atmosphere.