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Seventyonepercent: the versatility of ceramics in today’s bathroom

29-03-2022

Seventyonepercent: the versatility of ceramics in today’s bathroom

Bold, dramatic impact, interaction of different materials, optimisation of lighting, decoration and details. These are a few of the qualities associated with Seventyonepercent, an Iris Ceramica Group brand by Paolo Castelli.  When high-tech ceramics become the focus of design, the bathroom acquires a distinctive, attractive new identity. The emphasis is on the product’s structural and aesthetic qualities, demonstrating yet again its great versatility and ability to combine easily with other materials such as wood, brass, metals and glass  

The strength and beauty of technical ceramic tiles in the contemporary bathroom: exclusive interior design by Seventyonepercent

31-08-2021

The strength and beauty of technical ceramic tiles in the contemporary bathroom: exclusive interior design by Seventyonepercent

A new bathroom concept takes shape in the Seventyonepercent project, a major partnership of Iris Ceramica Group and Paolo Castelli S.p.A.  Addressing the wellness & bathroom interior design sectors, Seventyonepercent is a sophisticated, innovative vision that still continues a long tradition of fine Italian design.  The combination of classic materials with versatile technical ceramics creates intense, exciting moods, evocative and rich in details

Seventyonepercent: harmony and identity in new wellness & bathroom furnishings

19-01-2021

Seventyonepercent: harmony and identity in new wellness & bathroom furnishings

The bathroom and all wellness spaces are intended to be comfortable places in which to enjoy a totalling relaxing, fulfilling experience. Seventyonepercent is a new brand that naturally combines materials such as wood, brass, metal and glass with high-tech ceramic to create a fascinating, evocative bathroom. A synthesis of functional and aesthetic quality, Seventyonepercent furnishings and surfaces reinterpret the stylistic code of ceramic in pursuit of good design and the best Italian craftsmanship

Seventyonepercent: the bathroom of authentic, distinctive design

27-10-2020

Seventyonepercent: the bathroom of authentic, distinctive design

The Iris Ceramica Group’s Seventyonepercent brand, launched with a collection designed by Paolo Castelli S.p.A., offers a new vision of contemporary bathroom furnishings.  Presented at the Group’s new flagship store in Milan, Seventyonepercent represents the new identity of the contemporary bathroom, in which high-tech ceramic offers unique, regenerating aesthetic experiences inspired by the values of integration, balance and harmony among the elements. Floornature talked to designer Paolo Castelli about the details of the four lines, Globe, Inspiration, Suite and Thirties

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