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- Cersaie 2012. Fiandre: a treasure chest to lay open.
![](http://cms.floornature.eu/media/photos/38/8230/cersaie_fiandre_eco_active_tiles_1.jpg)
A dark treasure chest that immediately draws you in. The structure is like a wrapper that peels off to lay open an exclusive material: the Maximum porcelain stoneware maxi-tiles and the new proposals for Cersaie 2012 (http://www.floornature.com/architecture-news/news-fiandre-marmi-maximum-300x150-marble-effect-tiles-8220/).
![](http://cms.floornature.eu/media/photos/38/8230/cersaie_fiandre_eco_active_tiles_3.jpg)
The products lie in wait for visitors in the fully refurbished exhibition space, a sign that underscores a new ceramic concept brought about by the large format (150x300 cm). Structural tiles visible in a number of applications: walls, floors and pavements.
![](http://cms.floornature.eu/media/photos/38/8230/cersaie_fiandre_eco_active_tiles_2.jpg)
In addition to this year’s innovations, the stand also includes plenty of room for the Active version of the Maximum tiles. Active Clean Air & Antibacterial Ceramic™ turns the GranitiFiandre tiles into a kind of eco-active, pollution-fighting, antibacterial "supermaterial".
![](http://cms.floornature.eu/media/photos/38/8230/cersaie_fiandre_eco_active_tiles_6.jpg)
The ACTIVE method stands out from other standard, nanotechnology-based systems because it retains the eco-active properties of titanium dioxide in the long term, eliminating all risk to the health of people and of the environment, even during manufacture.
![](http://cms.floornature.eu/media/photos/38/8230/cersaie_fiandre_eco_active_tiles_4.jpg)
Tests carried out by the Chemistry, Physics and Electrochemistry Department of the University of Milan confirm that ACTIVE Clean Air & Antibacterial Ceramic™ is green: 1000 m² of Active Clean Air & Antibacterial Ceramic™ material have the same beneficial effect as 300 fully grown trees (220 m² of foliage).
So, the Fiandre stand is a treasure chest both in shape and in content: a real fortune for our environment.
Link: http://www.granitifiandre.it/
Other links: News Cersaie http://www.floornature.com/architecture-news/news-fiandre-marmi-maximum-300x150-marble-effect-tiles-8220/, Maxi ceramic tiles http://www.floornature.com/architecture-materials/maximum-and-maxfine-for-architecture-in-progress-7292/
Photos: Courtesy of Oscar Ferrari, http://www.oscarferrari.com